The transparent display market size and share is expected to reach approximately US$2 billion in 2023, growing at a CAGR of about 30% during the forecast period. Furthermore, according to the global transparent display market research analysis, the market is expected to reach approximately US$15 billion by 2035.
A see-through display (transparent display) is an electronic screen that allows users to not only see what is displayed on the screen, but also to see through it. According to our research, a variety of industries including automotive, aviation, military, and sports are using transparent panels for heads-up displays, creating significant demand for transparent displays worldwide. Transparent displays have the unique ability to capture consumers’ attention and influence their viewing habits. According to our research, the increasing demand for head mounted displays in retail, medical, transportation, and academic applications is expected to fuel the growth of the transparent display market during the forecast period; by 2020, mobile head mounted displays will account for 78% of global HMD sales.
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Global Transparent Display Market Segmentation
By product, the smart consumer electronics segment is expected to account for the largest market share by the end of 2035. The growth of the transparent display market is attributed to the rising demand for high-quality LEDs and gaming laptops. Since the pandemic, demand for gaming displays has been high, driving growth in this segment; in 2023, gaming display shipments are expected to increase by 5% to 20.8 million units.
Global Transparent Display Market Overview by Region
According to our research, the Asia Pacific transparent display market is expected to account for the largest market share during the forecast period. This market growth is attributed to the growing applications of transparent displays in the automotive sector, especially in electric vehicles, as automakers focus on implementing new and innovative features in their vehicles. China is the largest producer of electric vehicles and is also expected to be the largest market for transparent displays.