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North America Advanced Visualization (AV) Market Overview by Size, Share, Qualitative Insights, Recent Acquisitions, Emerging Downstream, Opportunity, and Industry Expansion Strategies 2031

Kenneth Research has examined the statistical and analytical approach that is required for the growth of North America Advanced Visualization (AV) Market for the period 2022 and 2031. The key industrial insights provided in the report gives a better idea about the market overview to the readers regarding the existing scenario in the market. In addition, the report includes detailed discussion on current and future market trends that are associated with the growth of the market.

U.S. Market recovers fast; In a release on May 4th 2021, the U.S. Bureau and Economic Analysis and U.S. Census Bureau mentions the recovery in the U.S. International trade in March 2021. Exports in the country reached $200 billion, up by $12.4 billion in Feb 2021. Following the continuous incremental trend, imports tallied at $274.5 billion, picked up by $16.4 billion in Feb 2021. However, as COVID19 still haunts the economies across the globe, year-over-year (y-o-y) average exports in the U.S. declined by $7.0 billion from March 2020 till March 2021 whilst imports increased by $20.7 billion during the same time. This definitely shows how the market is trying to recover back and this will have a direct impact on the Healthcare/ICT/Chemical industries, creating a huge demand for North America Advanced Visualization (AV) Market Products.

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According to the statistics by the World Bank, in the year 2017, a total of 9.896 % of GDP was observed around the world as current health expenditure.

North America advanced visualization (AV) market

Advanced visualization (AV) systems are medical instruments, equipped with advanced software that display the numerous aspects of living cells efficiently. They are new-generation data visualization platforms that help end users to view data in depth by providing enhanced image quality. These help specialists by providing a better understanding of various clinical issues, thus, leading to faster and higher quality healthcare. It is widely utilized in most pathological laboratories as well. They also help in targeted drug therapy, ultimately reducing the cost of the procedure. The North American AV market is expected to reach USD Bn by 2023 with a compound annual growth rate (CAGR) of 11.60% during 2018-2023.

The market is divided into three primary segments based on the product type, solution and imaging modality.
Based on the product type, the market is segmented into hardware and software and services.
Based on solution, the market is divided into enterprise-wide thin client-based solution and standalone workstation-based solution.
Based on imaging modality, the market is classified into magnetic resonance imaging (MRI), positron emission tomography (PET), computer tomography (CT), ultrasound and x-ray.
On the basis of countries, the market is segmented into the US and Canada.

Key growth factors

Technological advancements in AV software is a major driving force in the US. This includes the development and integration of picture archiving and communication system (PACS) and AV solution, hybrid imaging and image fusion technology and big data analytics which automates how data will be displayed to the end users and others. In the U.S., the geriatric population grew for more than 15% of the total population of the country and would be more than double by 2060. Older population implies higher need for healthcare treatment and would give a boost to this market. In December 2017, Conemaugh Memorial Medical Center invested in a new PET/CT technology which is beneficial for the patients as it provides high-quality images with half the radiation required and in half the time. High demand for PET in North America is owing to the rising incidence of cancer and higher technological advancements.

Threats and key players

The growth of the market is hindered by a few challenges. Even with the help of the government, the cost of completely upgrading the already existing systems into the AV systems is very high. Due to various financial constraints faced by hospitals, it would take a lot of time before they can completely convert into AV. With the involvement of information technology (IT) in AV, a lot of data will be generated, which would include private information about the patients. Thus, data security will become a major challenge in the long run. In the US, healthcare industry itself amounted to 43% of all major data breaches in 2013.
The key competitors in the North America AV market are Toshiba Corporation, Ziosoft, Koninklijke Philips N.V., Afga-Gevaert, Conmed and others.

What’s covered in the report?

1. Overview of the North American AV learning market.
2. Market drivers and challenges of the North American AV market.
3. Market trends in the North American AV market.
4. Historical, current and forecasted market size data for the segment based on the product type – hardware and software and services.
5. Historical, current and forecasted market size data for the segment based on solution – enterprise-wide thin client-based solution and standalone workstation-based solution.
6. Historical, current and forecasted market size data for the segment based on imaging modality – magnetic resonance imaging (MRI), positron emission tomography (PET), ultrasound, computed tomography (CT) and x-ray.
7. Historical, current and forecasted country-wise (the U.S. and Canada) market size data for the AV market.
8. Historical, current and forecasted market size data for country-wise segments.
9. Analysis of the company profiles of major competitors operating in the market.

Why buy?

1. Understand the demand for AV to determine the viability of the market.
2. Identify the challenge areas and address them.
3. Develop strategies based on the drivers, trends and highlights.
4. Evaluate the value chain to determine the workflow and to get an idea of the current position where you are placed.
5. Recognize the key competitors of this market and respond accordingly.
6. Knowledge of the initiatives and growth strategies taken by the major companies and decide the direction of further growth.
7. Define the competitive positioning by comparing the products and services compared with the key players in the market.

Customizations available

With the given market data, Kenneth Research offers customizations according to specific needs. Write to us at sales@kennethresearch.com.

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The Market report answers the following questions:

What is the aim of the report?

  • The North America Advanced Visualization (AV) Market report presents the estimated market size of Market by the end of forecast period. Additionally, the historical and current market size is also examined in the report.
  • Based on various indicators, the Year-on-Year growth (%) and compound annual growth rate (CAGR) for the given forecast period is offered.
  • An overview of the Market based on geographical scope, market segmentation and financial performance of key players is presented in the report.
  • The report presents current trends in the industry and future scope of the Market in North America, Asia Pacific, Europe, Latin America and Middle East and Africa.
  • The various parameters accelerating the growth of Market are incorporated in the research report.
  • The report analyzes growth rate, market size and valuation of the Market during the forecast period.

What aspects regarding the regional analysis Market are included in this report?

  • Geographical regions covered in the report include North America, Europe, Asia Pacific, Latin America and Middle East & Africa region.
  • The report consists of detailed region-wise analysis of current and future market trends, providing information on product usage and consumption.
  • The growth rate of the market in every region, including their countries over the forecast period is included in the market report.

Based on what factors are the key market players assessed in this report?

  • The report offers detailed analysis of leading companies in the market across the globe.
  • It provides details of the major vendors involved in the Market including Key Players
  • A comprehensive overview of each company including the company profile, generated revenue, pricing of goods and the manufactured products is incorporated in the report.
  • The facts and figures about market competitors along with standpoints of leading market players are presented in the report.
  • The recent developments, mergers and acquisitions related to mentioned key players are provided in the market report.

What is the key information extracted from the report?

  • Extensive information on factors estimated to affect the Market growth and market share during the forecast period is presented in the report.
  • The report offers the present scenario and future growth prospects Market in various geographical regions.
  • The competitive landscape analysis on the market as well as the qualitative and quantitative information is delivered.
  • The SWOT analysis is conducted along with Porter’s Five Force analysis.
  • The in-depth analysis provides an insight into the Market, underlining the growth rate and opportunities offered in the business.

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